
Delivering and converting your website visitors
If you sell products on your website then Affiliate Marketing is another route to finding customers online.
This method of web marketing enables John to place his site's image links on Peter's website through a trusted intermediary. Tracking software usually advises the intermediary of any sales which are sourced from Peter's website and then John would have to pay Peter through the intermediary the percentage commission.
This method usually works best for
websites with excellent traffic from organic engines and referrers
advertisers who have a good existing brand
products which are relevant to the website and which sell for a large sum
Does Affiliate Marketing work?
Yes - it can be very successful for the right products and the right businesses but there is usually a signficant up-front cost to get going and organised and unless there is a definite commitment to this marketing method, then it should not be entered into lightly.