Online PR 

Online presence is a key factor in determining how high a website appears on a search engine results page - an appreciation of this requirement is important for all our clients. There are three main factors that seem to determine how good your online presence is considered to be:

Number of Incoming Links

Online presence is generally improved by the recognition that your website may achieve from other people's websites. This recognition is usually marked by a link from that other website towards your own site - a mark of recommendation that your site is worth visiting.

Relevance of Incoming Links

Incoming links from other sites are of particular value if those sites have relevance to your site. If your site is that of a law firm then little benefit is to be secured with a link from, for example, a gambling website. A link from The Law Society on the other would be greatly valued.

Online PR of Incoming Links

Sites which themselves have a strong online presence are prized above those sites which no one gives any recognition towards - websites which are recognised as sites of authority in your sector are the sites which are most prized for their incoming links.

We therefore recommend a number of different link building programmes which we have devised that aim to increase and improve your search engine presence through increasing the number and quality of your incoming links. These services include activities such as Article Publishing, Press Release Services, Viral Marketing, and Social Networking.